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  • Writer's pictureJordan Silva-Benham

weWFM releases research report, illuminates current status of WFM industry

weWFM’s comprehensive research study was released Friday. Through this report, weWFM aims to guide professionals in their future strategic decision-making and pave the way for cohesive industry standards, leading to a space for Workforce Management (WFM) within academics and attracting new talent. The research highlights a need for WFM to innovate and adapt to a rapidly changing landscape where terms, standards, and technology are forever shifting. 


“The heart of our mission remains unchanged,” stated weWFM CEO and co-founder André Cavaco Leitão.“It is about creating the right balance where operational goals align with the well-being of our employees and the satisfaction of the customers.”



Breakdown of respondent's industry sector.

The research shows that professionals consider how technological advancements will impact WFM work, with the impact of AI and automation being at the top of their minds, with 75.5% believing that AI and automation will have an extremely high impact on WFM. Yet, despite these beliefs, only a quarter of respondents indicated a significantly high likelihood to invest in the transformative potential of these technologies for efficiency and productivity within the workplace. 


Related to the opinions towards AI & automation, 33% of respondents fear that industry jobs are not future-proof with the growth of technology. Yet, they maintain an optimistic view of the current market. Professionals believe that continuous learning and development are essential for the survival of professionals in the WFM industry, particularly with analytics, leadership, and communication skills.


Respondent's opinions of certain WFM aspects

To create a benchmark for excellence in the WFM, weWFM developed a best-in-class index based on four verticals: Effectiveness, Impact in the Organizations, Key Performance Indicators (KPIs), and WFM Capabilities. This index provides WFM professionals with clear standards for organizations to measure and improve their practices in all four verticals. According to the index, companies perform best in KPIs, and they perform the lowest in the impact on the organization.


In addition to the above information, the report covers a vast amount of data points throughout six categories: industry categorization, industry job market, technology, voice of the industry, future trends, and best-in-class. The research consisted of an expansive survey, interviews with industry professionals, community sentiment, analysis of industry trends, and industry feedback.


weWFM is incredibly grateful to the sponsors of this research: CCmath, injixo, Longreach Recruitment Ltd, summitWFM, and Modus RP.




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